There’s a Seth Godin article in the Guardian on being remarkable. As I read through his 10 points, few jump up and smack me on the head. I realize things I have been doing for five and six and seven years were remarkable then, but are now just ordinary.
Personally, resting on my laurels is a whole lot easier than being remarkable. It’s time to start shaking things up.
2. Remarkable doesn’t mean remarkable to you. It means remarkable to me. Am I going to make a remark about it? If not, then you’re average, and average is for losers.
3. Being noticed is not the same as being remarkable. Running down the street naked will get you noticed, but it won’t accomplish much. It’s easy to pull off a stunt, but not useful.
10. What’s fashionable soon becomes unfashionable. While you might be remarkable for a time, if you don’t reinvest and reinvent, you won’t be for long. Instead of resting on your laurels, you must commit to being remarkable again quite soon.
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